Friday, October 07, 2016

Before and (almost) after...

If, like me, you love before and after images then you'll appreciate this.

We were asked by the directors of the Waterfront pub to comment on their current website. After some consideration this is what we concluded:

The Waterfront  is a pub that does food with a why try to be anything else – it does good food in a unique pub setting...

The tone of voice for the venue should be evident in the copy / imagery / content on the site – the current site has poor visual content. From a purely professional perspective our comments are below.

  • the logo is not even the proper logo – this immediately dilutes the brand
  • the font usage throughout is inconsistent – in terms of size, style and readability
  • the social media icons at the bottom of the pages are way too large the images used throughout the site look as if they are poorly considered in terms of size and placement (eg cocktails)
  • The Weddings section would not make me want to come to even visit the venue -
  • Overall it just looks and feels amateurish
Other team member comments: Does not inspire, very samey, low res images, looks like a home made wordpress / wix site, does not reflect the venue or the quality, site has no atmosphere, feels cheap, it has no personality.

On the plus side – we all felt that the content is really good – tells you when its open – we like the wedding gallery – it works on a mobile (albeit the same rules apply) it has all the ingredients to be a great site but lacks a professional look and feel.

The upshot of all of this is that we were then asked to re-design the site (in Wordpress) and our fist attempt looks like the design you see above. We think its a good start to what will be an on-going project...

If you have a website that you'd like us to review, then please just give us a call on 01332 291141 and we can discuss your requirements.

The Crow's Nest - The Ideal Venue

When the Waterfront pub asked us to help develop a 'Weddings' brochure we were delighted to help.

The result is this unusually sized booklet style brochure.

The cover has capacity and is die cut to allow for a letter and business card to be included. Photography comes form a range of sources, but our favorites are by Lois Webb who did the food shots inside the brochure.

 The cover has a lovely soft touch laminate which really enhances the feel of the brochure.

If your brochure is looking tired or you just fancy a change why not give us a call on 01332 291141 and we can have a chat about how we can help you.

Hail, the unsung heroes...!

Every company has them...

The 'behind the scenes' teams who really do all the work.

Here at PE Creative we are no different. When we spill tea, overfill our bins, want to see through the windows, drop a sausage cob etc  just who is there to clear it all up?

Well, meet Abbey and Keely - our most reliable cleaners  - they are responsible for keeping the studio spick and span...and they do a great job and its about time they had some recognition!

We appreciate all the hard work they do, even though we may not always say so - so thanks ladies!

If you'd like to clean up your graphics or marketing then please give us a call on 01332 291141 for a no obligation chat. If, on the other hand, you want some reliable cleaners, just let us know and we can arrange for the girls to call you...

Friday, September 23, 2016

Free posters all for a good cause

We work with the Derbyshire Stoma Care Trust and when they asked us for a poster to help with a raffle we came up with this quirky design.

Free of charge of course!

Ever wanted more space...?

Well, if you need a building with more space, why not just use your carpark?

Instant Space have a range of instant buildings which can help you to achieve this. We created this new brochure (based on a design we originally did in 2004). This 12pp A4 landscape piece helps user to identify and meet their specific needs.

Printed on 280gsm stock the brochure is a stand alone piece that compliments the Instant Space website and ethos.

If you have a service or product you need to promote then we can help. Call us now on 01332 291141 to find out more.

Eckoh - the presenter

Telecoms specialists Eckoh wanted to have a means to deliver their in-house printed literature that looked and felt up market and reflected the companies brand values.

We developed this laminated sleeve for use in the UK and USA. Die cut to match the datasheets within this sleeve helps to protect the documents within and is durable and can be re-used.

We can help you to make the most of your literature too, just give us a call on 0133 291141 to f
ind out how.

A Design on Olympic Legacy

We were asked by Westfield Group to develop a high quality / upmarket brochure based around the AWRC, Sheffield's Olympic Legacy project. We worked closely with an enthusiastic team at Westfield to deliver this project on time and on budget.

The design comprises a 20 page brochure, digitally printed with a translucent belly band in gold and matching branded black envelopes.

What helps makes this piece really special is the time it took to create and quality of the finished print. It was turned around in less than 14 days form inception to delivery.

If your organisation needs help with image, or a new brochure then give us a call on 01332 291141 and we will be happy to help.